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How Your Greatest Strength Becomes Your Weakness

July 1st, 2021 by Afferion

What’s your greatest strength as a CEO? Sales? Marketing? Operations? Whatever you do well, know that it might become your Achilles’ heel. As owners, we tend to invest in areas where we know we’re weak. We know we have limited resources, so we spend what we have on backstopping the places where we’re most vulnerable. […]

Stop Selling Your Time

July 1st, 2021 by Afferion

If your goal is to build a more valuable company, stop selling your time. Billing by the hour or day means customers are renting your time rather than buying a result, which means that your business model lacks leverage. To grow, you need to either work harder or hire more people. Since it can take […]